Expect to hear Lo Lo on the radio very soon and see her name on major city billboards.

From thousands of views on YouTube to thousands of streams on Spotify along with a slot on New Music Friday, Toronto’s Lo Lo has made a strong debut. The pop artist released her first single titled “Yours” just this pas Friday. The track has already received praise from both online music communities & blogs and there’s a good reason for it. It’s a bop.

Originally written as a soft ballad, “Yours” is a love song at its core. Lo Lo describes the track as being about losing someone you previously loved and how difficult the process can be. She has turned an emotional track into a energetic one to the point that she’s even able to joke about what inspired the song.

“Believe it or not, I got dumped on April Fools (Narrator: it was not a joke!)”, Lo Lo explains.

All jokes aside, “Yours” is a heavyweight contender for pop music. It has the production of a #1 hit and relatable lyrics that are similar to that of mainstream artists who have fans screaming every lyric back to them at sold-out shows.

“Yours takes you on a journey. Love, loss, and different coping mechanisms, ultimately ending in the acceptance that sometimes things are going to suck for a while, and that’s totally okay. Whether you’re eating ice cream, getting high and kissing strangers, or writing a song about it, you gotta do what you gotta do in order to make yourself feel better.” – Lo Lo

The criticism often heard about pop music is the so-called “auto-tune” heard on artists’ vocals. After watching Lo Lo’s YouTube covers, I can assure you she has a voice that doesn’t need autotune but instead a voice that needs a platform to showcase her powerful voice. Spotify’s New Music Friday playlist placement is just the beginning for her takeover. Expect to hear her voice on the radio very soon and see her name on major city billboards.

Listen to Lo Lo’s debut track “Yours” on Spotify. 

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